Financial Growth Partners
Redefining the intersection between people and money.
Financial Growth Partners (FGP) is a national financial service firm with offices in the Mid-Atlantic region. They offer their clients a step-by-step approach showing the simple logic and order of financial decision-making. With a deeply-rooted belief in the power of human potential, FGP strives to empower their clients. Their approach is not just about transactions, it’s about fostering genuine connections and serving with unwavering responsibility.
Partnering with the FGP design team, we set out to develop a visual identity that accurately portrayed and showcased FGP’s unwavering dedication to their clients. In order to do so, the identity needed a sense of strength and authority, while simultaneously radiating a sense of trust and approachability. The challenge lay in striking the perfect balance between friendliness and professionalism.
Scope
Visual Identity System, Web Design, Social Media Design, Digital Design
